Contently is a high-end platform for freelancers where seasoned writers, editors, designers, strategists, and other imaginative workers are united with reputable international brands. In this 2025 review, you will be introduced to the working process of Contently: how to create a workable portfolio and pass its harsh scrutiny, pitch an idea, get a high-paying project, and comprehend payments. Find out current rates per-word and per-project, real earning potential, and frequency of assignments. The guide outlines the most recent updates to the platform, the best features and disadvantages, and professional advice to make the most from it, so that you will know with certainty whether Contently is the right place to expand your freelance profession.
Table of Contents
What Is Contently and How It Has Evolved
Contently is a premium content marketing agency that matches established brands with verified freelance talent. It has network writers, editors, designers, illustrators, producers of video, and strategists, among others. Contently has developed its model over the last couple of years to prioritize quality and provide enterprise clients with, in addition to creative talent, strategy, analytics, and workflow tools. In 2025, Contently is unique in its focus on creating premium content and delivering ROI to its customers. To freelancers, this will provide them with improved pay prospects, provided that they can match the high-quality standards set. The platform aims to assist brands in giving their voice a consistent and editorially accomplished result, and compensate freelancers with the ability to provide those results.
How Contently Works (Projects, Gigs, and Tools)
Contently provides two primary options for finding jobs among freelancers: client-matched jobs and open jobs. Upon joining, you establish an enormous online portfolio with varying samples of work of high quality. This collection is in the centre of the platform, and by doing so, Contently will connect you with brands that are interested in your expertise. Clients consist of significant names in the finance, travel, technology, and lifestyle sectors.
Contently matches you with projects that you work on. In case you match the needs of a client, then you will be invited to design content on behalf of a client. The activity could be a paper, white paper, video script, or a design project.
Gigs are equivalent to an open job listing. Occasionally, Contently posts opportunities, which are available to anyone in their network. You can sell your experience and send proposals, although these chances are picky and usually need a demonstration of a niche skill or even a decade-long experience.
On the backside, Contently also offers powerful editorial and workflow tools, a content calendar to help track assignments and deadlines, an integrated editing and feedback platform to ensure smooth communication with clients, and analytics to help customers and freelancers understand which pieces perform well and which do not. That is why matching, pitching, and streamlined project management make Contently a full-scale professional platform for serious freelancers.
Who Qualifies and How to Get Accepted.
Contently is not easy to get accepted into. It is not a beginner-friendly site. It starts with the development of a comprehensive profile. You will post your samples of work, which are usually referred to as clips, and comprehensively use your areas of expertise. The better and more competitive your portfolio, the higher the chances of making you unique. Then your portfolio has gone through a tough analysis. Assesses quality satisfaction, experience, and experience in the subject matter. In case you succeed, they will send you an onboarding email, and they may require you to go through compulsory training to get used to their editorial and content strategy conventions.
The approval process is not under time constraints at all, and it may extend to weeks or months. Depending on the demand of the market for your skills and the portfolio, you get accepted. It is due to this that Contently is best positioned to accommodate those freelancers who are already service providers in well-established brands or in already-proven niche markets and industries, including finance, technology, or healthcare.
Payment, Rates, and Realistic Earning Potential.
Compensation rates of competent employees are a well-known attraction of Contently.
Rates: Rates of freelance writers are usually in the range of $300-$600 per article, which depends on the length and difficulty. White papers or other highly specialized jobs can be significantly more compensated. In other instances, authors can make approximately $1 per word, which is much higher than the majority of content sites.
Payment Process: Payments are handled by Contently. After your work is accepted, the fee in the agreement is paid. No payout threshold is required, and the payout is usually done through PayPal or direct bank transfer, depending on the geographical location.
Potential Earnings: Although the rates are appealing, there is a lack of consistency in volume. Expensive jobs are not necessarily abundant, and most freelancers have extensive downtimes between jobs. This makes Contently a fantastic source of side income or prestige customers, but not the basis of full-time revenue, at least initially.
The bottom line here is that quality outweighs quantity. A single (better-paying) Contently project can potentially outearn numerous other lower-paying jobs on other websites, yet it will take time and experience.
Pros & Cons
Pros
✅ Quality and reputable customers that will give you the prestige in your books.
✅ Advantageous rates of payment in the freelance market.
✅ Powerful project management, communication, and analytics tools.
✅ Perfect in case of continuous work with experienced professionals.
Cons
❌ Strict vetting and a lengthy application process are demoralizing.
❌ No assurance of constant employment or expeditious project assignments.
❌ Not novice-friendly, or in case one wants instant revenue.
❌ Must perform consistently at a high level and be familiar with the subject.
Comparison with Other Freelance Platforms
When allocating where to spend your time, it would be helpful to match Contently with more liberal marketplaces:
Upwork: Less challenging to enter, but the rates might be lower, and the competition is high.
Fiverr: Best to build a portfolio and quick jobs; however, the average compensation is much lower.
Clear Voice/Scripted: Offers higher quality work than Upwork or Fiverr, but the rates tend not to be as high as the best work done on Contently.
In the case of experienced professionals, Contently can be the highest paying and provide access to international brands. Nonetheless, integrating it with other platforms could guarantee a more stable revenue until gaining high-paying Contently projects.
Final Verdict & Action Steps
Lit is valid and qualifies as worth it when you are the right fit. It is tailored to the advanced freelancers who desire to collaborate with enterprise clients and receive high compensation. It’s a slow process, which is selective, and dry spells between assignments are its trade-off. To get started successfully:
- Spend enough time developing a diverse, high-quality portfolio that proves competence and performance.
- Forget about mass skills that you can deliver unique value; the most demanded areas include finance, technology, and B2B.
- Use Contently as a luxury customer channel, rather than as a sole source of income.
If you are an expert and you are ready to give your work a new dimension and share your best works with the world’s brands, Contently will become a good long-term contributor to your business.
Frequently Asked Questions
Does Contently operate on a global basis?
Yes. Although it does not have a formal country list, Contently has freelancers located in most places as long as they are up to quality and can use the payment options they accept.
Will I wait till clients are paid or not?
Yes. The payment is usually made on approval of the work, but the process is not a hassle like in most marketplaces.
Is it beginner‑friendly?
No. Contemptuous anticipates work of a professional level and a track record. New freelancers should acquire experience and samples in other places.
What is the average frequency of assignments?
This varies. Some freelancers land commissioned projects within weeks, while others take months. Consistency can be improved through proactive pitching and maintaining a strong, updated portfolio.
